Our Company

The Merchant Strategy, Inc. (TMS) is a woman owned small business providing public involvement, government/community relations and crisis management. TMS is led by Sharon Merchant, a life long resident of South Florida and former State Representative. Sharon provides the essential skills, relationships and experience to help clients communicate about projects effectively, build support and cu through government red tape.

The TMS client list includes city and county governments, non-profit agencies, small businesses and industry leaders in transportation, architecture, engineering, construction, environmental services, small businesses, utilities, energy production and manufacturing. TMS is certified DBE by the Florida Department of Transportation, MBE and SBE by Palm Beach County, Florida, the South Florida Water Management District, and the City of West Palm Beach and MBE by the Palm Beach and Broward County School Districts and the State of Florida. Please visit our Certifications page to view all our current qualifications.

Our main office is located at 1804 North Dixie Highway, Suite B, West Palm Beach, Florida 33407. We are located in a HUBZone and the Currie Corridor target area of the Northwood / Pleasant City district of the CRA.

Our Broward office is located at 5255 NW 33rd Ave, Fort Lauderdale, Florida 33309, in walking distance from the Florida Department of Transportation District 4 office building. Both offices are ready to serve you. Our DBA is The MS Factor (MSF).

The Merchant Strategy, Inc. (TMS) is a diverse and inclusive small business that promotes and values equality. Our workplace reflects the communities we serve and creates a bond where everyone feels empowered to bring their true voice and cultural experiences to the office each day. We value our diverse workforce because we understand that universal accessibility is a powerful tool to build consensus and unity. Our diversity ensures that our clients and stakeholders are well understood and in return, receive authentic experiences and messages from us. By providing varied perspectives, our clients receive an exceptionally balanced and well-rounded approach to our Public Involvement and Governmental relations services. In addition, and to competently work within communities not represented by our staff, we will add multi-lingual professional subconsultants to assure relatable accessibility and communication. TMS is committed to maintaining an inclusive culture through on-going education, annual policy review and by celebrating the uniqueness in everyone we encounter.